AI for Everyone: AI 101 Workshop

AI for Everyone: AI 101 Workshop

AI FOR BEGINNERS & BEYOND!

Join Our AI Workshop for Beginners!

SEO International Dubai presents a 1-Day AI Practical Course — no technical background required. Learn to use AI tools like ChatGPT, Claude, Gemini, NotebookLM, HeyGen, and more for real daily tasks. Practical, hands-on, and designed for complete beginners.

What You will Learn:

✔️ Understand AI — What it is and how it works.
✔️ Use AI Tools — ChatGPT, Claude, Gemini, and more.
✔️ Apply AI to Your Work — Real, practical use cases.
✔️ Work with AI Responsibly — Ethics every user should know.
✔️ Leave with a Plan — Your personal 30-Day AI Action Plan.

One day. Real tools. Skills you'll use the very next morning.

1-Day AI Course for Beginners - Dubai, UAE

Ready to Demystify AI? Join Our Hands-On Workshop in Dubai

Ever wondered how AI could make your life easier? Come spend a day with us at the JW Marriott Dubai Marina, where we’ll take the mystery out of tools like ChatGPT, Claude, Gemini, NotebookLM, and HeyGen. No technical background needed — just bring your curiosity!

We’re SEO International, a Google Partner based right here in Dubai, and we love showing people how AI can transform their daily lives without the intimidating tech-speak. Think of this workshop as your friendly guide to working smarter, not harder.

Here’s what you’ll experience:

  • Work hands-on with today’s most useful AI tools
  • Learn through real examples from your industry and daily work
  • Discover two practical frameworks for getting started with AI at work
  • Understand how AI agents work — and what they can do for you
  • Leave with a personal 30-Day AI Action Plan

The ideal audience for the beginner-friendly AI 101 Workshop includes:

  • Professionals New to AI – Build AI literacy with zero prior experience required
  • Business Owners & Entrepreneurs – Discover AI tools to improve efficiency and reduce costs
  • Managers & Team Leaders – Learn to identify AI use cases and lead adoption in your team
  • Students & Fresh Graduates – Build future-proof skills employers are actively seeking
  • Non-Technical Professionals – Use AI for everyday tasks without coding or algorithms
  • Freelancers & Consultants – Expand your services and increase output with AI tools

The best part? You’ll be learning alongside others who are just as curious as you are. We keep things interactive and fun – no death by PowerPoint here! By the end of our day together, you’ll be amazed at how much you can do with AI tools you once thought were out of reach.

Ready to join us? Grab your spot now – and let’s explore the future of AI together!

Join us In-House, in Dubai, or Online

  • 1-Day In-House, Personalized Session (At Your Premises or Online) — fully customized to your team’s goals and industry: AED2,850 for up to 5 persons
  • 1-Day In-Person Classroom Course at JW Marriott Hotel, Dubai Marina: AED850 per person
  • 1-Day Online Session (Live over Google Meet, same course content): AED550 per person

Prefer a session built around your team? We customize the content, schedule, and format to fit your specific needs. Contact us to discuss the details.

Course Schedule

1-Day AI Course for Beginners | 9 am - 2 pm [GMT +4]
May 23, 2026
August 8, 2026
October 24, 2026

In-House, Personalized Sessions

Looking for a session built around your team? We design and deliver customized AI 101 workshops at your premises, online, or at our Dubai Marina training venue — on dates and times that work for you. Content is tailored to your industry, your team’s roles, and your specific business objectives. No generic slides. No off-topic examples. Just a focused, practical day your team will actually use.

Contact us to discuss your in-house session

4.9
Based on 101 reviews
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Simona Kulisevaite
15:35 29 Sep 24
Great course that provides concise, practical lessons on various topics such as social media advertising, SEO, and content marketing.
beghin devadhas
18:31 08 Aug 24
I had a great experience taking Najam's 5-day SEO, AI & Content Marketing Masterclass. He provided helpful information that I would have not have discovered on my own. I was impressed with his knowledge of AI tools and tricks of the "digital marketing" trade. I highly recommend this course to anyone looking to enhance your marketing skills or simply understand more about this burgeoning field. I hope to continue learning as this masterclass definitely sparked my curiosity! Thank You 🙏🏼
Aysha Al Shamsi
10:04 25 Jan 24
The digital marketing + AI course was really usful , I recommend it for every one interested .. Najam was helpful and generous with the knowledge
Afia Khan
03:35 12 Oct 23
I recently attended the Digital Marketing training and it was a very engaging and enjoyable experience. The course covered different topics and also gained a hands-on approach that helped me apply what I learned, and I left with the confidence to execute digital marketing strategies effectively. The best thing about Najam is that he provides post training support as well and responds to all the queries even after the training has ended.
soha behzad
05:38 22 Sep 23
I was attended to Mr.Najam SEO classes, it was very usefull for me and my eyes opened to new world And Mr.Najam knowlege and experience is very good in this field and helped me so much for finding my way. Thank you so much Mr.Najam
Jestony Meguiso
07:58 11 Sep 23
Was a great experienced and learning when we attend the Digital Marketing course for 5 days. Sir Najam was really a great mentor.
Dalton _
19:00 09 Aug 23
Saghi Helmi
15:15 09 Aug 23
This is must do course for any business owner. After having bad experiences with marketing agencies in the past and throwing away money for no reason Najam’s course opened my eye and made me feel confident enough to take over our SEO and Ads and pinpoint why I never saw any results with my other marketing people. I recommend him highly, everything is broken down into easy to understand and implement strategies. Amazing!
Sarmad Hyder
16:43 14 Mar 23
This was my second time experience with SEO and with our trainer Mr. Najam Ahmed..and as the first one did, this experience as well left better informed, better equipped and an advisor beyond the course or agenda of this training who helps and guides us in this ever adventurous world of digital marketing running with an AI engine at its core.. Many thanks to him for arranging this and helping my team at Bold comms
MI RAZA
09:24 10 Mar 23
Was a such great experience and excellent course, we learned so much about Digital and AI, google ads etc. Najam explained everything very detailed and we understood the process, i recommend SEO international if you want to learn and be an expert on digital marketing and social media.

I came from Texas U.S.A
Thank you so much Najam
We’ll see you soon!
Cristina Saravia.
Rakesh Raju
18:19 20 Jan 23
Being a beginner, this 5 day course was an eye opener for me. It has provided very insightful understanding of several key topics in the Digital marketing domain.

Mr Najam is an extraordinary teacher with great analytical training skills that keeps you glued throughout the course. After completion of the course, one would feel really empowered at having gained a great wealth of knowledge..
Amina Abbas
10:57 20 Jan 23
It is amazing course, I really get to know to much from Mr Najim , I advise everyone to get this experience, you will know a lot of information and you will enjoy in the classroom
Suwanna Mayeux
18:19 04 Sep 22
Najam’s digital marketing course has given me a valuable knowledge I need to venture into the digital marketing world. I have learnt so much during 4 days online session. His course is well structured, interesting and easy to follow even for someone who has little knowledge about digital marketing. He is a true teacher, always willing to help, give advices and answer all your questions. Thank you Najam for all your support.
Dr Anisa Patel Shaikh
05:04 02 Jun 22
Najam is very knowledgeable and gives honest and practical information about digital marketing. He walks the talk and only teaches concepts that he has actually tried on his clients. Immense knowledge sharing over 4 days . Big thank you ! He is also very humble and down to earth human being .

Overall great teacher and highly recommended 👍
Diliara Nammas
09:00 07 Feb 22
I want to thank Mr. Najam Ahmed for his professional approach in teaching digital marketing and for motivating me to continue learning on my own and achieve my goals! Recommend !
Dimple Menezes
13:25 31 Aug 21
Attending Najam's classes is a great insight to the Digital Marketing world. He is constantly updating his offerings as per the changing trends in the SEO and Digital scenario. With real-life cases, a personalized approach and immense learning materials, I would recommend his 5-Day Digital Marketing Course [1-on-1, Online over Zoom) to anyone who wants to stay abreast with Key Digital Marketing Skills.
Fatena Fakhreddine
06:21 30 Aug 21
I was very lucky to meet Najam and learn from his experience. He is very knowledgeable and professional about all aspects in digital media.
Ronita Bhattacharjee
11:55 16 Aug 21
Fantastic learning experience, extremely comprehensive content and resources provided. The team found the course valuable and are now implementing the tools, techniques and analytics .
Patricia Ednalaga
06:17 27 Jul 21
Mr. Najam is a great Mentor, I’ve learned a lot from him.

Also, he is selfless teacher I’ve known. He wants to share all his knowledge on every student he had.

I hope that this company will strive more into success.
Sheila Manek
12:31 25 Jul 21
This was a very well informed and useful course that I attended with SEO International. Anyone who is looking to brush their digital marketing skills, this one is for you! Thanks Najam, for the wonderful sessions and imparting useful knowledge. Much appreciated.
nada daher
17:43 10 Mar 21
Najam is a very professional tutor. He has really put all his knowledge in the course he gave. I highly recommend taking the courses and checking all the information on the website blog.
Ali Mossarah
17:41 10 Mar 21
A great place to know more about Digital Marketing in general. They also offer 1-on-1 sessions that focuses on tailored events.
Zeina Alkoukou
10:56 16 Feb 21
One of the most valuable courses from a Google Partner Expert! Thanks dear Najam...
Maria Enaje
07:11 24 Jan 21
I took the 5-day online course and it was very informative. I learned a lot about digital marketing within a short period of time. Najam was very helpful with any queries and provided all the relevant data, templates and samples.
swapnali Joshi
06:43 16 Jan 21
Thank You so much Najam, for the amazingly insightful sessions. It's unbelievable the kind of data you have shared and yes this is just the beginning there is a lot to learn. Now i know have a good mentor to support throughout.
M. Raouf
12:40 21 Nov 20
had the 3 day course eventually don't waste your time searching for the best tutor. Najam is a truly dedicated and very helpful I really recommend him
senda guesmi
13:20 14 Nov 20
Great content. Najam was very helpful and customized the course in a way that helped me a lot. I recommend this course to anyone looking to learn or improve their digital marketing knowledge and skills.
Ali S. Ali
08:40 01 Nov 20
The course was very good and the instructor was extremely knowledgeable and informative. Some great tips and links provided which can help someone to venture into the world of digital marketing.

AI 101 Workshop: Course Outline & Learning Outcomes

AI 101 Workshop, a 1-Day Beginners’ AI Practical Course, for Everyone

This one-day, hands-on course demystifies artificial intelligence for complete beginners and working professionals. Developed and delivered by Najam Ahmed — AI strategist and digital marketing expert with 25+ years of experience — it combines foundational AI understanding with immediately practical, hands-on application. No technical background required.

Here’s a list of tasks that you will be able to perform yourself using AI after attending this AI 101 Workshop for Beginners: 

Module 1: Why AI Matters Right Now

  • How AI became part of the tools you already use every day
  • Why 2026 is a turning point — and what that means for your career
  • AI across industries: healthcare, education, marketing, finance, and more

Module 2: What Is Artificial Intelligence?

  • AI, Machine Learning, Deep Learning, and Generative AI — explained simply
  • How ChatGPT, Claude, Gemini, and Copilot actually work
  • What AI can and cannot do — setting realistic expectations

Module 3: AI in Action — Hands-On Practice

  • Writing, editing, and translating with AI
  • Research, summarization, and document analysis
  • Content creation, image generation, and video scripting
  • Personal productivity: planning, scheduling, and decision support

Module 4: How to Get Started — Two Practical Frameworks

  • The Problem-Based Approach: identify AI opportunities in your business
  • The Use Case Approach: map AI to your daily tasks by role
  • The Human-to-Machine Scale: how much to automate, and when

Module 5: AI Agents and What’s Coming Next

  • What AI agents are and how to use them for research and tasks
  • Live demo: Google Gemini Deep Research in action
  • The AI timeline: what to expect in 2026–2028
  • Responsible AI: ethics, privacy, and human accountability

Module 6: Your 30-Day AI Action Plan

  • Set your personal AI goals — career growth or business transformation
  • Build your action plan before you leave
  • Recommended next steps and tools for continued learning

Every module includes live tool demos and hands-on exercises. You will leave with real outputs — not just notes.

Empowering People to Learn and Grow with AI & Digital Marketing

SEO International, a Google Partner firm based in Dubai, UAE, offers AI Courses, Digital Marketing Courses, and Consulting Services across the UAE, GCC, Pakistan, and India since November 1999.

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About the Instructor

Najam Ahmed – Digital Marketing & AI Strategist

Our Valued Participants

We, at SEO International, have trained 8,900+ participants from Dubai, UAE, Saudi Arabia, and across the GCC in digital marketing and AI skills — including SEO, Google Ads, Analytics, Content Marketing, Social Media Marketing, and AI for Business.

Enroll Today

Please submit the following information to enroll for our classroom-based, online over Zoom, or in-house AI-related Courses, or send an email to najam@seointl.net

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