AI Course for Executives: AI Strategy Workshop for Business Leaders

AI Course for Executives: AI Strategy Workshop for Business Leaders

AI FOR BUSINESS LEADERS

Lead the AI Shift in Your Organization

SEO International Dubai offers a 1-Day AI Strategy Workshop for C-suite executives, directors, and senior managers. Go beyond awareness — learn the strategic frameworks, live AI tools, and organizational playbook you need to champion AI adoption across your entire business. No technical background required.

What You Will Learn:

✔️ Understand AI Strategically — Clarity for decision-makers.
✔️ See AI in Action — Live demos, real tools.
✔️ Apply the H2M Scale — Human vs. machine decisions.
✔️ Scale AI Company-Wide — 5-step adoption framework.
✔️ Build Your AI Roadmap — Vision, ROI & action plan.

One Day. Strategic clarity. Practical tools. The confidence to lead AI. 

1-Day AI Course for Business Leaders - Dubai, UAE

Lead the AI Shift: Executive Strategy Workshop in Dubai

Research shows that while the vast majority of companies want to adopt AI, only about 10% succeed — because they haven’t built the mechanisms to actually transform their workforce. This workshop is built to address that gap directly. No technical background required.

What You’ll Gain

  • The Human-to-Machine (H2M) Scale — a practical framework for every AI business decision
  • Live demonstrations of ChatGPT, Claude, Gemini, Copilot & NotebookLM solving real executive-level tasks
  • The 5-step organizational framework for scaling AI company-wide
  • A reusable AI Vendor Scorecard for evaluating any tool
  • An AI ROI model you can present to your board
  • A personal AI vision statement and 30-day action plan

Ideal Participants

  • C-Suite Executives (CEO, COO, CFO, CMO, CTO) — leading AI strategy at the top
  • Directors & General Managers — driving adoption across departments
  • Department Heads & Senior Managers — identifying and implementing AI use cases
  • Business Owners & Entrepreneurs — using AI to grow, compete, and innovate
  • HR Leaders — managing workforce development and AI change management

This is not a technology course. It’s a leadership course — and AI is the most important strategic challenge of the next decade.

Join us in Dubai, Online, or In-House

  • 1-Day In-House, Personalized Session (At Your Premises or Online) — fully customized to your leadership team’s goals and industry: AED4,350 for up to 5 persons (Available across Dubai, Abu Dhabi, Riyadh, Doha, Kuwait City & Muscat)
  • 1-Day Group Session — In-Person at JW Marriott Hotel, Dubai Marina: AED1,150 per person
  • 1-Day Group Session — Online via Google Meet (same content, live): AED850 per person
  • Private 1-on-1 Session — Online (AED1,450) or at your premises (AED2,350)

Course Schedule

1-Day AI Course for Executives | 9 am - 2 pm [GMT +4]
May 30, 2026
August 15, 2026
Oct 31, 2026

Looking for a private session for your leadership team? We design and deliver customized AI strategy workshops at your premises, online, or at our Dubai Marina training venue — across Dubai, Abu Dhabi, Riyadh, Doha, Kuwait City, and Muscat. Content is built around your industry, your organization’s challenges, and your team’s level of AI maturity.

Contact us to arrange your in-house session

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Simona Kulisevaite
15:35 29 Sep 24
Great course that provides concise, practical lessons on various topics such as social media advertising, SEO, and content marketing.
beghin devadhas
18:31 08 Aug 24
I had a great experience taking Najam's 5-day SEO, AI & Content Marketing Masterclass. He provided helpful information that I would have not have discovered on my own. I was impressed with his knowledge of AI tools and tricks of the "digital marketing" trade. I highly recommend this course to anyone looking to enhance your marketing skills or simply understand more about this burgeoning field. I hope to continue learning as this masterclass definitely sparked my curiosity! Thank You 🙏🏼
Aysha Al Shamsi
10:04 25 Jan 24
The digital marketing + AI course was really usful , I recommend it for every one interested .. Najam was helpful and generous with the knowledge
Afia Khan
03:35 12 Oct 23
I recently attended the Digital Marketing training and it was a very engaging and enjoyable experience. The course covered different topics and also gained a hands-on approach that helped me apply what I learned, and I left with the confidence to execute digital marketing strategies effectively. The best thing about Najam is that he provides post training support as well and responds to all the queries even after the training has ended.
soha behzad
05:38 22 Sep 23
I was attended to Mr.Najam SEO classes, it was very usefull for me and my eyes opened to new world And Mr.Najam knowlege and experience is very good in this field and helped me so much for finding my way. Thank you so much Mr.Najam
Jestony Meguiso
07:58 11 Sep 23
Was a great experienced and learning when we attend the Digital Marketing course for 5 days. Sir Najam was really a great mentor.
Dalton _
19:00 09 Aug 23
Saghi Helmi
15:15 09 Aug 23
This is must do course for any business owner. After having bad experiences with marketing agencies in the past and throwing away money for no reason Najam’s course opened my eye and made me feel confident enough to take over our SEO and Ads and pinpoint why I never saw any results with my other marketing people. I recommend him highly, everything is broken down into easy to understand and implement strategies. Amazing!
Sarmad Hyder
16:43 14 Mar 23
This was my second time experience with SEO and with our trainer Mr. Najam Ahmed..and as the first one did, this experience as well left better informed, better equipped and an advisor beyond the course or agenda of this training who helps and guides us in this ever adventurous world of digital marketing running with an AI engine at its core.. Many thanks to him for arranging this and helping my team at Bold comms
MI RAZA
09:24 10 Mar 23
Was a such great experience and excellent course, we learned so much about Digital and AI, google ads etc. Najam explained everything very detailed and we understood the process, i recommend SEO international if you want to learn and be an expert on digital marketing and social media.

I came from Texas U.S.A
Thank you so much Najam
We’ll see you soon!
Cristina Saravia.
Rakesh Raju
18:19 20 Jan 23
Being a beginner, this 5 day course was an eye opener for me. It has provided very insightful understanding of several key topics in the Digital marketing domain.

Mr Najam is an extraordinary teacher with great analytical training skills that keeps you glued throughout the course. After completion of the course, one would feel really empowered at having gained a great wealth of knowledge..
Amina Abbas
10:57 20 Jan 23
It is amazing course, I really get to know to much from Mr Najim , I advise everyone to get this experience, you will know a lot of information and you will enjoy in the classroom
Suwanna Mayeux
18:19 04 Sep 22
Najam’s digital marketing course has given me a valuable knowledge I need to venture into the digital marketing world. I have learnt so much during 4 days online session. His course is well structured, interesting and easy to follow even for someone who has little knowledge about digital marketing. He is a true teacher, always willing to help, give advices and answer all your questions. Thank you Najam for all your support.
Dr Anisa Patel Shaikh
05:04 02 Jun 22
Najam is very knowledgeable and gives honest and practical information about digital marketing. He walks the talk and only teaches concepts that he has actually tried on his clients. Immense knowledge sharing over 4 days . Big thank you ! He is also very humble and down to earth human being .

Overall great teacher and highly recommended 👍
Diliara Nammas
09:00 07 Feb 22
I want to thank Mr. Najam Ahmed for his professional approach in teaching digital marketing and for motivating me to continue learning on my own and achieve my goals! Recommend !
Dimple Menezes
13:25 31 Aug 21
Attending Najam's classes is a great insight to the Digital Marketing world. He is constantly updating his offerings as per the changing trends in the SEO and Digital scenario. With real-life cases, a personalized approach and immense learning materials, I would recommend his 5-Day Digital Marketing Course [1-on-1, Online over Zoom) to anyone who wants to stay abreast with Key Digital Marketing Skills.
Fatena Fakhreddine
06:21 30 Aug 21
I was very lucky to meet Najam and learn from his experience. He is very knowledgeable and professional about all aspects in digital media.
Ronita Bhattacharjee
11:55 16 Aug 21
Fantastic learning experience, extremely comprehensive content and resources provided. The team found the course valuable and are now implementing the tools, techniques and analytics .
Patricia Ednalaga
06:17 27 Jul 21
Mr. Najam is a great Mentor, I’ve learned a lot from him.

Also, he is selfless teacher I’ve known. He wants to share all his knowledge on every student he had.

I hope that this company will strive more into success.
Sheila Manek
12:31 25 Jul 21
This was a very well informed and useful course that I attended with SEO International. Anyone who is looking to brush their digital marketing skills, this one is for you! Thanks Najam, for the wonderful sessions and imparting useful knowledge. Much appreciated.
nada daher
17:43 10 Mar 21
Najam is a very professional tutor. He has really put all his knowledge in the course he gave. I highly recommend taking the courses and checking all the information on the website blog.
Ali Mossarah
17:41 10 Mar 21
A great place to know more about Digital Marketing in general. They also offer 1-on-1 sessions that focuses on tailored events.
Zeina Alkoukou
10:56 16 Feb 21
One of the most valuable courses from a Google Partner Expert! Thanks dear Najam...
Maria Enaje
07:11 24 Jan 21
I took the 5-day online course and it was very informative. I learned a lot about digital marketing within a short period of time. Najam was very helpful with any queries and provided all the relevant data, templates and samples.
swapnali Joshi
06:43 16 Jan 21
Thank You so much Najam, for the amazingly insightful sessions. It's unbelievable the kind of data you have shared and yes this is just the beginning there is a lot to learn. Now i know have a good mentor to support throughout.
M. Raouf
12:40 21 Nov 20
had the 3 day course eventually don't waste your time searching for the best tutor. Najam is a truly dedicated and very helpful I really recommend him
senda guesmi
13:20 14 Nov 20
Great content. Najam was very helpful and customized the course in a way that helped me a lot. I recommend this course to anyone looking to learn or improve their digital marketing knowledge and skills.
Ali S. Ali
08:40 01 Nov 20
The course was very good and the instructor was extremely knowledgeable and informative. Some great tips and links provided which can help someone to venture into the world of digital marketing.

AI for Business Leaders — Executive Awareness & Strategy Workshop

This workshop goes beyond basic AI awareness. It gives executives the strategic frameworks, live tool experience, and organizational playbook needed to champion AI adoption — not just as a personal productivity tool, but as a transformation engine across the entire organization. No technical background required.

Here’s a list of key takeaways and tasks you will be able to perform using AI after attending this AI Workshop for Executives: 

Module 1: The AI Shift — Why This Matters Now 

  • What AI, Machine Learning, Generative AI, and AGI actually mean — no jargon
  • Why 2025–2027 is the inflection point every leader needs to understand
  • The adoption reality: only 10% of organizations are succeeding — and why
  • AI literacy is a career imperative: leaders who understand AI will define the next decade
  • GCC & UAE context: government AI strategies, Vision 2030, and what it means for your industry

Module 2: AI Across the Business — Real Applications

  • The Human-to-Machine (H2M) Scale: what AI should handle vs. what humans must own
  • AI use cases across every function: Marketing, HR, Finance, Operations, Legal, Customer Service, and Executive Strategy
  • Optimization vs. Innovation: most companies use AI to do the same things faster — the real opportunity is doing entirely new things
  • Case studies: Klarna, JPMorgan Chase, Walmart, Saudi Aramco, Dubai government initiatives
  • Interactive exercise: each leader maps 2–3 AI use cases for their own department on the H2M Scale

Module 3: AI in Action — Live Demonstrations

  • ChatGPT: drafting a board-level memo from bullet points in real time
  • Claude: analyzing a multi-page document and extracting executive insights
  • Google Gemini: multimodal capabilities across images, charts, and documents
  • Microsoft Copilot: AI inside the tools your teams already use (Word, Excel, Outlook)
  • NotebookLM: turning documents into interactive research assistants
  • Deep Research live demo: what used to take an analyst hours, done in minutes
  • The 5-Question AI Vendor Scorecard: a reusable framework for evaluating any AI tool

Module 4: Scaling AI in Your Organization — The 5-Step Framework 

  • Step 1: Build AI Literacy — educate, upskill, and reskill your people by role and level
  • Step 2: Form an AI Council — a cross-functional group with a clear charter and real authority
  • Step 3: Develop Responsible AI Principles & Policies — only 38% of organizations have these
  • Step 4: Conduct AI Impact Assessments — evaluate every role, workflow, and department
  • Step 5: Build an AI Roadmap — a dynamic 1–2 year plan with vision, priorities, and budget

Module 5: ROI, Action Plan & Next Steps 

  • The AI ROI Measurement Model: a board-ready formula for justifying AI investment
  • The 7-Point Future of Work Vision: what’s entirely within your control today
  • AI Agents and AGI: where this is heading and what leaders need to decide now
  • Vision statement exercise: each attendee drafts their organization’s AI commitment
  • Personal AI Action Plan: 5 things your team can start doing this week

Each participant receives three printed reference cards: the H2M Scale, the AI Vendor Scorecard, and the 5 Steps to Scaling AI.

A 2-hour follow-up session is available one month after the workshop to review progress, troubleshoot challenges, and plan next-phase AI initiatives.

Empowering People to Learn and Grow with AI & Digital Marketing

SEO International, a Google Partner firm based in Dubai, UAE, offers AI Courses, Digital Marketing Courses, and Consulting Services across the UAE, GCC, Pakistan, and India since November 1999.

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About the Instructor

Najam Ahmed – Digital Marketing & AI Strategist

AI Strategy Workshop — Available Across the UAE & GCC

Our Valued Participants

We, at SEO International, have trained 8,900+ participants from Dubai, Abu Dhabi, Sharjah, Riyadh, Jeddah, Dammam, Doha, Kuwait City, Muscat, and beyond. in digital marketing and AI skills — including SEO, Google Ads, Analytics, Content Marketing, Social Media Marketing, and AI for Business.

Enroll Today

Please submit the following information to enroll for our classroom-based, online over Zoom, or in-house AI-related Courses, or send an email to najam@seointl.net

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